Operations and Quality

Winter 2008 -- Assignments

Class 1 --- Class 2 --- Class 3 --- Class 4 --- Class5

Class 1:  Introduction

Readings

Chapter 1: Operations and Productivity

Chapter 2: Operations Strategy in a Global Environment

Decision Module A:  Decision-making tools

Quantitative Topic: Decision Trees

Discussion Articles

The Power of Green

McGraw-Hill Operations Management Articles: Living in Dell Time

Individual Assignment 1/ Rapid Fire Fulfillment

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In your paper address these questions:

·         What is Zara’s strategy regarding utilization of manufacturing capacity and labor, and various types of inventories?

·         How does Zara differ from other competitors regarding how it is organized?  Why is Zara organized the way that it is?

·         Discuss the advantages and disadvantages of Zara’s strategy and how it differs from other prevailing strategies?

·         To what extent does the strategy work and under what conditions would you recommend that other companies use the Zara model?

Class 2:  Products, Services, and Quality

Readings

Chapter 5: Design of Goods and Services
Chapter 6:  Managing Quality
Chapter 7:  Process Strategy

Quantitative Topic: Break Even Analysis

Discussion Articles

What Is a Living Wage?

McGraw-Hill Operations Management Articles: Why Service Stinks

Individual Assignment 2/ Breaking the tradeoff between efficiency and service

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In your paper address these questions:

 

·                     What underlying issue(s) create the situation where a trade-off between efficiency and service is called for?

·                     How does variability affect services more than manufacturing operations?

·                     Discuss the logic underlying the various options portrayed in the box "Overcoming the trade-off"

·                     Choose an example from you experience and evaluate it in terms of the type(s) of variability and using the cost/quality trade-off, the way the organization in question addressed the solution.

Class 3:  Supply Chains

Readings

Chapter 4:  Forecasting

Chapter 11:  Supply-Chain Management

Supplement 11: E-Commerce and Operations Management

Quantitative Topic: Forecasting

Download Forecasting Class Spreadsheet Here

Discussion Articles

It's a Flat World, After All

McGraw-Hill Operations Management Articles:  Rebounds? How and Why Nike Recovered from its Supply Chain Disaster

Individual Assignment3/ When your contract manufacturer becomes your competitor

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In your paper address these questions:

·                     To what extent are contract manufacturers a risk to OEMs?

·                     Discuss some of the strategies mentioned in the paper for OEMs to deal with this risk, and evaluate how effective you think they are.

·                     Choose a product that is a "private label" brand made by a contract manufacturer and contrast it with a "standard brand" product of the same type along cost, quality, and other dimensions that you feel are relevant.

 
Pro/Con Discussion 1:  Outsourcing manufacturing and services overseas
Pro:  Although some individuals and communities may be hurt in the short term, the benefits of outsourcing outweigh the costs and in the long term are better for the economy, society, and individuals.
Con:  The benefits of outsourcing have been overstated and the long term effects will lead to us (as a country and individually) being worse off than before outsourcing began.

Class 4:  Lean Production and Inventory Management

Readings

Chapter 12: Inventory Management

Chapter 16: Just-in-Time and Lean Production Systems

Quantitative Topic: Inventory Management

Discussion Articles

From 0 to 60 To World Domination

McGraw-Hill Operations Management Articles:  A Practical Look at RFID

Individual Assignment 4/ Fixing health care from the inside, today

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In you paper address these questions:

 

·                     The article at times emphasizes implementing common problem-solving processes, rather than common solutions.  Discuss each regarding the pros and cons.  Why is the "process" approach more effective?

·                     What are some "negatives" about a "work around culture" of problem solving?  How does applying some of the TPS concepts address there?

·                     The article discusses the Model Line Approach.  What is it and describe briefly how you might apply it at an organization where you work or with which you are familiar?

 
Pro/Con Discussion 2:  Using Analytics to Compete

Note:  To anchor the discussion, read the article Competing on Analytics, by Thomas Davenport, Harvard Business Review, January 2006.

Pro:  Using analytical methods to support analysis of customer and business data and to support managerial decision making will lead to higher profits and better value for customers.
Con:  Analytical methods have been oversold and are of little practical use because analytical models have difficulty capturing the complexity of the real world – the result is more the illusion of better decisions and service than the reality.

Class 5:        Project Presentations

Business / Web Links