Athletics: Scotty Wood Tournament

image image

2013 Tournament

Friday, November 15
Misericordia 74, Catholic 58 (women)
Gwynedd Mercy 76, Hunter 73 (men)
Muhlenberg 92, Rowan, 72 (women)
Muhlenberg 95, Bryn Athyn 55 (men)

Saturday, November 16
Catholic 85, Rowan 47 (women's consolation)
Hunter 77, Bryn Athyn 75 (men's consolation)
Muhlenberg 77, Misericordia 54 (women's championship)
Muhlenberg 81, Gwynedd Mercy 80 (men's championship)

From lightly attended beginnings in 1982, the Scotty Wood Tournament has grown into one of the more popular events of its kind in the nation.

At a time when small-college basketball attendance is spotty and dozens of season-opener tip-off tournaments compete for a limited number of available Scotty Wood Tournament logoteams, Muhlenberg College's Scotty Wood event is drawing good crowds and meeting financial goals.

The phenomenon has evolved into Scotty Wood Weekend at Muhlenberg - a spectacle of ceremonies, receptions and displays of student enthusiasm dribbling around eight basketball games over two dates. It is the outgrowth of the Muhlenberg Tip-Off Tournament, which was played in 1982 and 1983. The Tip-Off Tournament was a creditable effort to run a quality men's event by a few people, but it lacked major sponsorship and wide community backing.

After unsuccessful attempts to attract major sponsorship, an idea emerged from Muhlenberg to involve the Wood food-service management company - a long-time supporter of the College - in the tournament. Given Wood Company retired president M.W. "Scotty" Wood's ties to the great Muhlenberg basketball teams of the 1940s, a natural link existed; Scotty's son, Robert Wood, agreed to lead the effort to revive the Wood-Muhlenberg basketball relationship.

Tournament proceeds, raised largely by corporate and individual support, have helped send the Mule men's and women's teams on playing tours to Europe and to in-season tournaments in Florida and California, as well as funding new sound systems for Memorial Hall and other special needs of the Athletic Department. In 1993, the Scotty Wood Tournament was expanded to include a four-team women's tournament.

To generate greater student interest in the tournament, the committee since

Scotty Wood marketing class
The 2006 marketing management class.
1986 has involved the professor and a committee from a Muhlenberg marketing management class to plan, implement and run publicity campaigns and attendance-drawing events. The students sell t-shirts and other souvenirs, coordinate halftime game competitions between student organizations, place articles and ads in the student newspaper, hold raffles for prizes and organize Scotty Wood parties and meals.