Bachelor of Business Administration
Build your business expertise while completing your degree on a flexible, accelerated pathway designed for working adults.
* according to the U.S. Bureau of Labor and Statistics
Why business administration matters:
Whether you’re returning to college after time away or seeking to advance in your career, Muhlenberg’s Accelerated Bachelor’s of Business Administration (BBA) program offers a clear path forward. Designed for adult learners balancing work and life commitments, this degree-completion program integrates real-world application with leadership development to help you grow in your current role or prepare for what’s next. With optional concentration areas in business analytics, healthcare management, human resources leadership, marketing, project management, and supply chain management, students can tailor their learning to align with their goals and industry needs.
How finishing your degree at Muhlenberg can propel you forward:
Students complete 16 modules of study in a collaborative, feedback-intensive online learning environment. Courses meet synchronously once per week in the evening and are led by faculty with both academic and professional expertise. The program emphasizes immediate workplace application and prepares students to lead with strong communication, critical thinking, and problem-solving skills. Whether you’re aiming to finish what you started or shift into a new phase of your professional journey, the accelerated business administration program equips you with the knowledge and confidence to do so.
Accelerated Bachelor’s of Business Administration Concentrations
Students pursuing a Bachelor’s of Business Administration can choose to concentrate their degree in six different focus areas:
- business analytics
- human resources leadership
- supply chain management
- healthcare management
- marketing
- project management
Read more about the courses required for each of these pathways below.
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The accelerated business administration curriculum is designed to bridge theory with practice, preparing students to lead across industries and organizational functions. You’ll study core business principles—from accounting and marketing to organizational behavior and project management—while developing skills in leadership, data-driven decision-making, and strategic thinking. Each course is structured to encourage collaboration, reflection, and the integration of real-life scenarios that deepen your understanding and elevate your professional capacity. The program culminates in a capstone project in which you’ll apply everything you’ve learned to a real business challenge.
From the start, the program prioritizes hands-on learning and professional relevance. Students work in teams to complete projects and presentations that mirror real workplace challenges. The capstone course offers a particularly impactful opportunity: students partner with a local business or nonprofit and serve as a consulting group, ultimately presenting their recommendations to a panel of instructors and industry professionals. This applied, experiential model reinforces leadership and teamwork while building meaningful connections in the community.
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Nate Boateng ’14
We're in a climate now where folks are starting to feel like a college degree is not quite as worth it, and I just disagree with that notion wholeheartedly, because I know what my adult path looked like before I got a college degree and what it looked like after.”Listen to Boateng's Story
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